#Create an instagram scheduler how to
#Create an instagram scheduler trial

But then, as you get into the habit of having content planned way in advance – and have it automatically published – you’ll see all the time you actually gain in between your content planning sessions. Because yes, you have to sit down and create those social media posts in bulk first. The auto-scheduling feature is already a good enough answer to this question (and social media managers know it.)īut also, after you have your goals articulated and specific numbers you want to reach defined, you’ll probably already see that to be consistent and efficient in working towards these goals, you need a more systematic approach than just posting whenever you feel like it (or whenever you have time/remember about it).Īnd that’s when you’ll already know you need an Instagram content calendar to execute on your strategy – if you want to increase your chances of seeing results, that is.Ĭreating an Instagram content calendar will also save you time – even though it might not look like this at first.

#Create an instagram scheduler trial

Which is the kind of content calendar we’ll be talking about.ġ4-day trial period. And today, there’s a plethora of collaborative tools that let you not only plan your content but also automatically post it across social media channels and communicate with others. In the olden days, you would most likely create a social media content calendar in Google Sheets or even just a spreadsheet and keep it somewhere on a shared drive.

#Create an instagram scheduler how to

(Preferably ones when your audience is most likely to engage – we’ll talk about how to find those in a minute.) Only when you have those things figured out can you start planning your content in a social media calendar.Īnd a content calendar is essentially your Instagram content plan or schedule, including all the types of content and topics you want to talk about spread across days in a week, at specified intervals, and on specified days and times.

And finally, who’s your target audience? What type of content do they want to see on your Instagram account? And when are they most likely to engage with it?.Who are your competitors on Instagram, and what are they doing that works? (And how can you fit into that landscape with relevant, quality content?).What specific actions can you take to reach those goals? (What kind of content will you post? How often?).

How do those goals translate into specific KPIs? (How much traffic do you want to generate from Instagram? How big of an audience do you want to build? What percentage of sales do you want to come from Instagram? etc.).

What are your goals on Instagram? (Like brand awareness, sales, community building, website traffic generation, etc.).Your Instagram content strategy (or any kind of social media strategy) includes answers to questions such as: And you obviously need the strategy first to get to scheduling your Instagram content.) An Instagram content calendar is NOT your Instagram content strategy.